SONIC: An American Tradition
Still On The Go
SONIC Drive-In Carhops have been serving up beloved American food and signature SONIC favorites at "the speed of sound" since 1953.
SONIC is parked in a very prominent place in the annals of drive-in history. Not only did we develop innovations in the drive-in concept, but we are one of the few remaining drive-in chains left in America. In an industry overwrought with automation, SONIC keeps the personal touch. Carhops still deliver food prepared-to-order right to your car.
We still make the best burgers and malts, plus signature goodies like Extra-Long Cheese Coneys and Chocolate Cream Pie Shakes. Our appeal doesn't necessarily hail from the past, but from an energy and personality that has thrived by surprising and delighting generations of Americans. Learn more about our trip to the top right here.
Considered the most differentiated concept in the QSR industry, Sonic has more than 3,500 drive-ins coast to coast, of which 80 percent are franchised. Sonic, America’s Drive-In, originally began in 1953 as Top Hat Drive-In, a hamburger and root beer stand in Shawnee, Okla. and then changed its name to Sonic in 1959. The first drive-in to adopt the Sonic name is still serving customers in Stillwater, Okla. Every day, more than a million customers enjoy Sonic’s food and specialty drinks.
Positive same store sales growth for 21 straight years and a five year average of 15% annual earnings growth are among a few of the mouth watering reasons to invest in America’s largest drive-in chain.
The Sonic Difference:
What makes SONIC different from other franchise opportunities? A big part of the SONIC difference is the belief that "owners make better operators." In fact, SONIC franchisees enjoy one of the most successful businesses and one of the lowest turnover ratios in the quick-service restaurant (QSR) franchise industry, with unparalleled opportunities for personal success.
Satisfied customers are one of the best measures of a company's success, and SONIC maintains one of the highest customer frequency rates in the industry.
Of course, the SONIC Drive-In itself makes a huge difference. Here are just a few ways:
Customers can park their cars and order without waiting in a busy drive-thru line.
Customers order from their cars. There's no need to walk up to the counter thanks to the intercom, and the canopy provides shade and weather protection.
Carhops deliver food straight to every customer's car.
Hot, fresh food is made-to-order and whatever way customers want it—with extra jalapeños, pickles, chili, etc.
Unique Menu Items
· TOASTER® Sandwiches made with thick Texas Toast
· Ex-Long Cheese Coneys
· Onion Rings
· Tater Tots
· Cherry Limeades
· Premi-YUM® Cream Pie Shakes
· Java Chillers premium roast coffee
Fountain Favorites® Drinks
SONIC is known for its Cherry Limeades, Ocean Water® drinks and real fruit Slushes.
Frozen Favorites® Desserts
Many customers specifically drive to SONIC for a Banana Split or one of our Premi-YUM!® Cream Pie Shakes, Floats, CreamSlush® treats and SONIC Blast® soft-serve desserts.
Most of SONIC's new menu creations are pioneered by entrepreneurial franchisees. This was the case with SONIC's highly successful Frozen Favorites® dessert menu expansion in 1996. This spirit of cooperation has only been reinforced by the success it has afforded all of us.
“Where Good Food and Fun Is Alive and Well”
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